My mother always told me “Don’t write something that you wouldn’t want on the front page of the New York Times.” It was true then and it still holds up today. In this age of social media, everyone has to think before they post, because what is said today could become viral tomorrow. The newest […]
Month: April 2015
Public Relations Nightmares
Sea World learned the lesson the hard way when it implemented a #AskSeaWorld Twitter campaign in an effort to rehabilitate its image following controversy from the 2013 release of Blackfish, the documentary that focuses on the captivity of Tilikum, an orca involved in the deaths of three individuals, and the consequences of keeping orcas in […]