Here’s a great “geek joke:” Where do you hide a dead body? Answer: On the third page of Google results. I always tell young employees to be careful of what they post on social networks cause it may come back to bite them in the ass. Whether it’s partying at a frat house with […]
Month: May 2018
Do Your Parents Understand Public Relations?
So I had been working in public relations so about a year when my parents asked me, “What exactly is public relations? Is it like advertising?” If your parents or spouse don’t understand the difference, don’t be surprised. A recent survey of 1000 PR pros found 72% of them say their parents don’t understand […]
5 Ways to Ace a PR Presentation
OK, so you’ve gotten the call—you’re one of the agencies chosen to present your recommended public relations program to the perspective client. You’re passed the written portion of the “test” and now you’re on to the in-person review. Preparing for the presentation is probably the most important part of the “test.” Remember: It’s the […]