Remember when Sex and the City Carrie Bradshaw’s boyfriend broke up with her via a Post-it note? And then my friend Naomi broke up with her boyfriend via email. Sometimes I like to imagine what would happen if the telephone was just invented. I imagine writing the press release announcing the new product introduction–it would […]
Month: June 2015
5 Ways to Ace a PR Presentation
OK, cure so you’ve gotten the call—you’re one of the agencies chosen to present your recommended public relations program to the perspective client. You’re passed the written portion of the “test” and now you’re on to the in-person review. Preparing for the presentation is probably the most important part of the “test.” Remember: It’s the […]